Zenith, a distinguished watchmaker, and USM Modular Furniture, celebrated for its functional design, have unveiled an innovative collaboration at Geneva Watch Days. This partnership introduces the DEFY Chronograph USM collection, a series of timepieces that seamlessly integrate the design principles of USM's iconic Haller system with Zenith's horological precision. Each watch in this limited-edition collection encapsulates a shared philosophy of modernity, meticulous engineering, and purposeful aesthetics, offering a fresh perspective on contemporary luxury watches.
The genesis of this collection stems from a thoughtful contemplation: what if the revolutionary modular Haller system from 1965 and Zenith's groundbreaking El Primero chronograph movement from 1969 had converged in their respective eras? This hypothetical union has been brought to life through four distinct chronograph models, each housed in a 37.3mm stainless steel case. The case design respectfully echoes the original DEFY’s bold octagonal form and its distinctive 14-sided bezel, maintaining a visual link to Zenith's heritage.
A striking aspect of these timepieces lies in their dial colors, which draw inspiration directly from USM's vibrant palette: USM Green, Pure Orange, Golden Yellow, and Gentian Blue. These hues not only enhance the visual appeal but also serve as a tribute to the modularity and vividness inherent in USM's furniture designs. Adding a touch of playful functionality, the chronograph seconds hand on each watch is adorned with a miniature USM-style ball joint, subtly enhanced with Super-LumiNova for improved visibility.
At the heart of each watch beats Zenith’s legendary El Primero 400 caliber. This high-frequency movement, operating at 36,000 vibrations per hour, is renowned for its exceptional accuracy and reliability. It also provides a robust 55-hour power reserve, ensuring sustained performance. The intricate mechanics of the movement, along with a custom openworked rotor featuring both Zenith star and USM logos, are beautifully showcased through a sapphire caseback, allowing enthusiasts to admire the craftsmanship within.
Each colorway is strictly limited to just 60 pieces, making this collection exceptionally exclusive. Priced at $11,800 USD, every watch is presented in a specially crafted USM Haller-inspired timepiece chest. This bespoke packaging underscores the collaborative spirit and meticulous attention to detail that defines this unique partnership, reinforcing the commitment to both structural integrity and refined artistry.
This collaboration between Zenith and USM represents a harmonious blend of Swiss watchmaking excellence and Swiss design ingenuity. The DEFY Chronograph USM collection stands as a testament to both brands' enduring commitment to innovation and distinctive style, offering collectors a chance to own a piece that bridges the worlds of precision horology and iconic modular design.