SATISFY is poised to revolutionize the running shoe market with the introduction of its very first in-house footwear model, TheROCKER. This innovative design, described as a multi-terrain running shoe, integrates a blend of advanced materials and cutting-edge technology, promising exceptional performance for athletes navigating various environments. After a preliminary reveal at the close of last year and a subsequent unveiling of detailed visuals in March, the official release is scheduled for August 14, priced at $290 USD, and will be accessible directly through the SATISFY official website. The initial collection features three distinct color options: 'Falcon,' 'Shadow,' and 'Antique White,' each subtly adorned with the signature SATISFY branding, ensuring a blend of style and substance for discerning runners.
The creation of TheROCKER marks a significant expansion for the Paris-based brand, known for its distinct "romantic performancewear" philosophy. A key highlight of this new sneaker lies in its meticulously engineered components, each selected for superior functionality. The outsole, a critical element for any running shoe, features a Vibram TuneLug pattern. This design, inspired by the robust traction of RC car tires, extends onto the midsole, providing exceptional multi-directional grip and enhanced durability across diverse terrains. Furthermore, the integration of Vibram's Litebase technology contributes to a remarkably lightweight construction without compromising resilience.
Comfort and responsiveness are prioritized through the innovative use of Euforia Super Foam in the midsole. This custom-developed material, a sophisticated fusion of PEBA and EVA, is precisely 3D-printed to deliver optimal cushioning and a dynamic bounce, all while maintaining a streamlined profile. For the upper, SATISFY has chosen Rippy Monomesh, a proprietary derivation of Nova Nylon 66. This semi-translucent material ensures both structural integrity and efficient moisture management, adapting to the runner's needs in varying conditions. The inaugural color scheme, a monochromatic bone hue, visually emphasizes the shoe's intricate textures, including the translucent upper and the robust outsole lugs, showcasing a harmonious balance of form and function.
Despite this being SATISFY’s debut into developing its own sneaker silhouette, the brand possesses a rich background in the footwear domain, stemming from successful partnerships with prominent names such as norda, HOKA, and Crocs. These prior collaborations have equipped SATISFY with invaluable insights into footwear innovation and design. The upcoming launch of TheROCKER is set to initiate a fresh chapter in the brand’s trajectory, reinforcing its commitment to pushing boundaries in performance athletic wear. As the summer of 2025 approaches, anticipation builds for the official rollout of this groundbreaking shoe, poised to redefine expectations for all-terrain running. Additional information regarding the distribution and further details will be disseminated as they become available.
The unveiling of TheROCKER represents SATISFY's strategic foray into proprietary footwear, building upon their extensive expertise in high-performance apparel. This new model embodies the brand's dedication to quality and innovation, ensuring a product that not only meets but exceeds the demands of contemporary runners who seek versatility and advanced technology in their athletic pursuits.