Editor's Top Picks for Amazon Prime Big Deal Days: What to Shop

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Discover the ultimate shopping guide for Amazon Prime Big Deal Days 2025, curated by Vogue's expert editors. This preview highlights must-have items across fashion, beauty, home, and electronics, ensuring you're ready to snag the best deals.

Your Essential Guide to Savvy Shopping on Amazon Prime Big Deal Days!

Planning Your Prime Day Haul: The Editor's Approach

Amazon is once again rolling out its major sale event, Prime Big Deal Days 2025, scheduled for October 7-8. This event, which follows the successful summer sale, promises a wide array of discounts on popular brands in fashion, beauty, home goods, and electronics. To help shoppers navigate the vast offerings, the Vogue Shopping team has compiled a list of items they personally hope to purchase during the sale.

Everyday Style and Self-Care Necessities

Among the top choices are versatile wardrobe staples, such as Leset's classic Margo tee, prized for its comfort and adaptability. Beauty enthusiasts are eager for deals on hydrating face masks, like the Biodance Bio-Collagen Real Deep Mask, and noise-canceling headphones, with Apple Airpods Max being a highly coveted item. Editors anticipate significant price reductions on these and other popular products.

Smart Investments for Travelers

Travel essentials are also on the editors' radar. One writer is looking to invest in a durable weekender duffle bag, specifically the sleek and spacious design by Rains, to streamline future trips. Another essential for winter skin, U Beauty's Super Hydrator, is also a target purchase, known for its peptide, hyaluronic acid, and grape seed oil formula that combats dryness.

Restocking Beauty Cabinet Favorites

For daily beauty routines, editors are keen on replenishing their stock of essential items. The iS Clinical Pro-Heal Serum Advance+, a long-standing favorite, and Marvis toothpaste, praised for its effectiveness and elegant packaging, are on the must-buy list. These products represent core elements of a refined self-care regimen.

Practical Home and Personal Restocks

Beyond personal care, practical items for home and personal safety are also in demand. Following a luggage mishap, one editor plans to stock up on Apple AirTags for tracking belongings. Additionally, Noshinku's colorful and stylish refillable hand sanitizer trio is a practical choice for everyday hygiene, blending functionality with aesthetic appeal.

Maternity Essentials for New Parents

Expectant parents among the team are focusing on baby essentials. High on their list are the Snoo smart sleeper, designed to soothe infants, and the Miku smart monitor, offering peace of mind through advanced baby monitoring features. These items reflect a thoughtful approach to preparing for new arrivals.

Enhancing Morning Routines with Key Products

Morning rituals can be significantly improved with the right products. Editors are looking to restock on Harney & Sons peppermint herbal tea for a comforting start to the day. Another essential is the EltaMD UV Clear Tinted Face Sunscreen, valued for its lightweight coverage and effective sun protection, ideal for a natural makeup look.

Tech Upgrades for Special Moments

For capturing life's significant events, a vlogging camera is a key item. The Sony ZV-1 II camera, along with a Joby GorillaPod tripod, is sought after to document wedding-related festivities and personal milestones, preserving memories for years to come.

Thoughtful Additions for Apartment Living

Home improvement is another area of interest, with editors seeking ways to refresh their living spaces without major renovations. A Smeg toaster, admired for its visual appeal, and stylish striped dish towels from Piper Classics are among the desired items, adding both functionality and aesthetic charm to the kitchen.

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