Experience the Fusion of Speed and Precision: Autodromo's Pegasus Edition
The Challenge of Automotive Watches: Beyond Simple Branding
Many timepieces designed in collaboration with automotive brands often fall short of expectations, primarily because they tend to merely affix a partner's emblem to the dial without deeper integration. This superficial approach frequently leaves watch enthusiasts underwhelmed, especially in a market saturated with such offerings. However, a different narrative unfolds with Autodromo's latest release, the Group B Pegasus Edition, a meticulously crafted, car-inspired watch priced at $995.
Autodromo: A Microbrand Driven by Passionate Design
Autodromo distinguishes itself from typical watch manufacturers venturing into the automotive theme. Established in 2011 by Bradley Price, a fervent enthusiast of both automobiles and timepieces, this American microbrand delivers a range of thoughtfully designed models at accessible prices. Price's inspiration stems not from million-dollar, bespoke vehicles, but rather from the "tool watches" of the car world. A prime example is the Group B series, which draws its aesthetic from the high-octane rally cars of the mid-1980s—vehicles known for their raw power and the daring spirit of their drivers. These watches are perfectly suited for car lovers seeking a finely engineered mechanical accessory to complement their driving experience.
The Return of a Cult Favorite: Group B Series 2 Pegasus Edition
Initially launched with a pass-through strap, the Group B model was re-introduced in 2018 with an integrated bracelet, marking the Series 2. This iteration has periodically reappeared in Autodromo's collection, each version seemingly more coveted than the last. After a period of absence, it has made an exciting comeback as the Pegasus Edition, a limited production of only 70 pieces. This exclusive release is expected to sell out with remarkable speed, akin to a quick tire change on a high-performance Audi Quattro.
A Distinctive Collaboration: Mobil 1 and the Black Pegasus
The latest timepiece is the result of a partnership with Mobil 1, the renowned motor oil company. It proudly displays the brand's iconic red Pegasus logo on its dial and boasts a sleek black color scheme. While such branding might seem out of place on a watch lacking strong automotive ties, it seamlessly integrates with this black DLC-coated variant of the titanium and stainless steel Group B. The watch's dial, inspired by a dashboard instrument with its black and white contrasts, appears incredibly refined. The design is further enhanced by subtle red accents on the outer chapter ring and the tip of the seconds hand, bringing the entire aesthetic together harmoniously.
Precision Engineering and Practicality: Features of the Pegasus Edition
Measuring 39 mm in width and less than 10 mm in thickness, the Group B is a remarkably adaptable watch, featuring a removable and resizable bracelet. In dim lighting, its time-only face illuminates with a vibrant blue Super-LumiNova, reminiscent of a dashboard tachometer, while the Pegasus logo distinctly stands out against the dark background. The screw-down caseback is precisely laser-etched with the watch's individual production number (out of 70). Furthermore, 50 meters of water resistance offer assurance, should one inadvertently find their Ford RS200 submerged. It's a playful nod to the unpredictability of rally driving, reminding wearers that GPS isn't always infallible.
A Testament to Balance: Nostalgia Meets Future-Forward Design
Few watches successfully capture the essence of a collector base that spans across categories as diverse as automobiles. Even fewer manage to evoke both a sense of nostalgia and a futuristic appeal without descending into kitsch. Bradley Price has consistently excelled at this delicate balancing act with the Group B series, and the new Pegasus Edition stands as clear evidence that this engaging and distinctive model continues to possess immense vitality. Even for individuals less familiar with automotive nuances, this timepiece presents an undeniably appealing choice for wristwear.